Kotick says the Call of Duty franchise is ‘greatest entertainment franchises of all time’

To further explain to the world how fucking popular the Call of Duty series is, Activision Blizzard has announced that the whole series has surpassed $3 billion in sales. Jesus Christ. Now, not only is it the “biggest entertainment launch in history”, it is also “one of the greatest entertainment franchises of all time”.

Who is quoted as to telling us about this? None other than our best friend Bobby Kotick [1]. Here’s what he says about it:

“Call of Duty has become one of the greatest entertainment franchises of all time,” he’s quoted as saying in a press release. “If you consider the number of hours our audiences are engaged in playing Call of Duty, it is likely to be one of the most viewed entertainment experiences in modern history.”

Let’s keep on releasing a game or two a year guys and lets get tons of fucking press about every little detail about the game, and you’ll be up to $6 billion by…. 2015.

[1] prick.